CARL
BOUTET
AUTHOR, SPEAKER & RETAIL PRESCRIPTOR
TOP 100 GLOBAL MOST INFLUENTIAL RETAIL THINKERS
“ The only constant is change. Most importantly, how we adapt.”
Carl is a Montreal based business strategist and executive advisor with over 25 years of hands-on operational, marketing, merchandising and retail executive experience. He has worked across a full array of retailer environments from the very large, such as 10 years with Costco Wholesale to working as a strategy consultant for a group of 800 independent retailers across Canada.
As the founder of StudioRx, he advises retailers, business leaders, b2c solution providers, companies and researchers on how to tailor their solutions according to consumers’ evolving needs and build effective commercial strategies.
Recently named by Rethink Retail among the world's 100 top most influential retail thinkers , he's keynoted on major stages & screens around the world including NRF Big Show, ShopTalk, RCC STORE, Store of the Future (UK), ASEAN Retail Summit, Egyptian Retail Summit and Economic Forum of the Americas. He is a regular contributor to CBC/Radio-Canada, BNN Bloomberg TV, CBC News, Radio Canada Premiere and CTV News. This past May, he published his first book; The Great Acceleration: The Race to Retail Resilience.
He holds an MBA from Queen’s University and advises several startups, retail associations and innovation labs including the Retail Council of Canada and is the principal advisor for the Retail Innovation Lab at McGill University. He is also, lead marketing instructor at the McGill University Executive Institute and adjunct faculty at Asian Institute of Technology.
TOPICS:
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THE GREAT ACCELERATION: THE RACE TO RETAIL RESILIENCE
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CONSUMPTION TRENDS: IMPACTS OF THE PANDEMIC AND STRATEGIES FOR RECOVERY
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INTERNATIONAL MARKETING AND RETAIL: BEST PRACTICES AROUND THE WORLD
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CONSUMER SCIENCES: WHAT ARE THE NEEDS TODAY, TOMORROW HOW TO ADAPT TO IT?
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THE ROLE OF TECHNOLOGY AND DATA RETAIL
LANGUAGES :
LOCATION : MONTREAL, CAN
PODCAST:
PUBLICATIONS:
The Great Acceleration, instigated by the many profound impacts of the greatest global pandemic of the past century opened several portals into the future.
Following The Great Depression and The Great Recession, The Great Acceleration exposed many business model frailties that we knew needed addressing, yet didn’t expect to occur so rapidly. A rapidly blurring of physical and digital commerce was expected to only occur a decade later. Hence a race to resilience began. Looking to rapidly placate those shortcomings with the proper human and technological resources.
TESTIMONIALS:
“Carl is an exceptional public speaker. I had the pleasure of Carl giving the keynote speech at our Future of Retail event, London in April 2018. The title of the event was "Retail in the Age of Amazon". He has a huge amount of experience and passion for the retail industry that he conveyed through a thought-provoking and entertaining speech. I had nothing but great feedback from the attendees - their biggest complaint was that they would have loved to have him speak for longer!"
- Catherine Erdly organiser of Retail Futures London UK.
"In my experience as the organizer and chairman of retail events in Latam, USA, and Europe, I have had the pleasure of working with many of the retail industry’s brightest minds. Carl Boutet ranks among the very best speakers I’ve ever encountered. His speeches on the topics of innovation and Retail Acceleration have influenced industry leaders in many parts of the world. Mr Boutet is an awesome public speaker. His passion for the subject matter is inspiring. In just one hour, attendees gain a fresh perspective on the major trends that are transforming the shopper and innovation in retail. His experience working on the ground globally provides a highly relevant perspective to audiences facing questions on what's next for our industry. At my request, in October 2021, Mr Boutet crafted a special presentation for our Omnivation Conference in Cartagena Colombia specially designed for our client Abbott. This plenary speech was superb. It set the pace for lively discussion among the attendees, and it provided valuable insight into the global transformation of retail. I found it a pleasure to give Carl Boutet my highest recommendation as a keynote speaker. He will deliver valuable information and analysis in an inspiring and engaging manner."
- Juan Felipe Vega, Director estratégico V2V Marketing| Agencia omnicanal B2C y B2B | Speaker | Creador del Congreso Catman&Shopper Marketing.
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