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PETER
HINSSEN

FOUNDER & PARTNER, NEXXWORKS | LECTURER, LONDON BUSINESS SCHOOL & MIT | FORBES CONTRIBUTOR | LINKEDIN INFLUENCER | AUTHOR

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'' Phoenix companies that want to thrive in this age of the Never Normal, will need a sharper lens on global trends.''

A serial entrepreneur, advisor, keynote speaker and author, Peter is one of the most sought-after thought leaders on radical innovation, leadership and the impact of all things digital on society and business. He lectures at various business schools such as the London Business School (UK) and MIT in Boston. Peter has founded nexxworks to help organizations become fluid, innovate and thrive in 'The Day After Tomorrow'.

He has given numerous keynote presentations around the world, for companies such as Google, Apple, Facebook, Amazon, Accenture, Microsoft, and has been the keynote headliner for many internal conferences for Fortune1000 companies. He is also a multiple board advisor on subjects related to innovation and technology.

He is the author of five bestselling business books. 'The Phoenix and The Unicorn' (March 2020) is a book about the Phoenix, about those companies that – just like the mythical bird – are able to rethink themselves in cycles: time and time again they rise from the ashes of the old, and come out stronger than ever before. ‘The Day After Tomorrow’ (June 2017) is about surviving in times of radical innovation. ‘The Network Always Wins’ (2014) explains how and why companies have no choice but to become a network when the outside world has evolved into one. In ‘The New Normal’ (2010), Peter writes about how companies should explore the limits of the digital world, and what happens when technology just becomes ‘normal’. ‘Business/IT Fusion’ (2008) is a guide about how to solve the conflict between business and IT.

 

Peter is frequently asked to contribute to (international) publications and is a Forbes contributor as well as a LinkedIn Influencer.

For more than fifteen years, Peter led a life of technology start-ups. His first company e-COM was acquired by Alcatel-Lucent, his second, Streamcase, by Belgacom, and Across Technology by Delaware Consulting. His third venture (Porthus) was quoted on the stock exchange in 2006 and acquired by Descartes.

 

Between start-ups, he has been an Entrepreneur in Residence with McKinsey & Company, with a focus on digital and technology strategy. Peter’s current company nexxworks helps organisations become fluid, innovate and thrive in The Day After Tomorrow.

TOPICS:

  • HOW TO BECOME A PHOENIX: HOW CORPORATES CAN REINVENT THEMSELVES FOR THE NEVER NORMAL WORLD 

 

These numerous disruptions will evolve into real shock waves that will completely change how we live and work. Think about the rising sea levels we might experience in the coming decades. Or pandemics like COVID-19. Or even the cold (trade) war between the United States and China.

What we need to do now is prepare our organizations for these seismic shocks and the resulting systemic changes. Prepare them for an unpredictable world. The constant evolution of consumer behavior, for example, has triggered a new way of doing business on the edge, constantly adapting. We therefore need to become agile in terms of capabilities and resources. This also means that we need a different set of skills, different people, and different organizations. Financial performance has also evolved, becoming much more fluid and adapted to uncertainty.

This is a world in perpetual change. A world where "normal" is constantly being redefined. Are you ready for this? Is your organization? In this keynote, Peter Hinssen reveals how companies, leaders, and employees will need to adapt to survive and thrive in this "Never Normal".

  • THE HOURGLASS MODEL: BALANCING YOUR EXISTING BUSINESS WITH RADICAL INNOVATION 
     

Imagine an hourglass. In its upper part, your boldest ideas. In its lower part, the operational reality of your company. How can these two worlds meet harmoniously?

Peter unveils a revolutionary approach that transforms the gap between radical innovation and concrete execution into a natural and controlled flow. Through his hourglass model, discover how the highest-performing organizations orchestrate this delicate dance between disruption and implementation.

  • THE NEW NORMALS IN THE GLOBAL TECHNOLOGICAL LANDSCAPE 

 

These many disruptions are going to evolve into seismic shocks that will completely overturn how we live and work. Think about the rising sea levels we might experience the next decades. Or pandemics like COVID-19. Or the cold (trade) war between the US and China. What we have to do now is prepare our organizations for these seismic shocks and their ensuing systemic shifts. Prepare them for an unpredictable world. Continuously changing consumer behavior, for instance, triggered a new way of performing business on the edge, permanently adapting. And so we have to become agile in capacity and resources. And this also means that we need a different type of skillset, different types of people and different types of organizations. Financial performance, too, has shifted, to one that is much more fluid and suitable for uncertainty. This is a world in permanent flux. One where ‘normal’ keeps getting redefined. Are you ready for that? Is your organization? In this keynote, Peter Hinssen uncovers how companies, leaders and employees will need to adapt to survive and thrive in the Never Normal.


 

  • MODELS OF DISRUPTION AND MODELS OF CORPORATE INNOVATION THAT WORK
     

What if disruption wasn't just a buzzword, but the key to your entrepreneurial survival? Peter demystifies the secrets of companies that have made innovation their DNA. Forget dusty theories and dive into the behind-the-scenes of organizations that are reinventing the rules of the game. A captivating exploration that doesn't just describe change but gives you the keys to become its architect.

  • THE FUTURE OF WORK, LEADERSHIP, PSYCHOLOGICAL SAFETY AND COGNITIVE DIVERSITY 

Imagine a workplace where every voice counts, where every perspective enriches the whole. Through concrete examples and revealing case studies, this keynote explores the four essential pillars of professional transformation: the evolution of work methods, the emergence of new leadership styles, the crucial importance of psychological safety, and the untapped power of cognitive diversity. An invitation to rethink our organizations to create environments where innovation naturally arises from the confluence of differences.

  • THE GEOPOLITICS OF TECHNOLOGY, THE NEW COLD WAR FOR THE GLOBAL TECHNOLOGICAL DOMINANCE 

 

Technology is reshaping international relations; identify the new challenges of the technological cold war. This keynote analyzes emerging geopolitical tensions around global technological dominance, where nations no longer clash through traditional weapons, but through innovation, intellectual property, and mastery of strategic technologies. From semiconductor control to the artificial intelligence race, learn how technological rivalries are shaping international alliances and redefining power dynamics between major global powers. An in-depth analysis of the critical issues that will determine tomorrow's geopolitical balance.

  • THE FUTURE OF SOCIETY, THE TENSION BETWEEN THE INDIVIDUAL AND THE COLLECTIVE

How are new technologies and social changes redrawing the boundary between individualism and collectivity? Peter Hinssen decodes the emerging dynamics that are shaping our social fabric, from virtual communities to new forms of solidarity. An enlightening exploration of the paths leading to a society where personal fulfillment nurtures the common good, and where the collective becomes the fertile ground for individuality.

LANGUAGES :

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LOCATION : BRUSSELS, BELGIUM

PUBLICATIONS:

ThePhoenixUnicorn_cover_0969fd857f2ff40674dcc405e07b6619.jpg

This is a book about the Phoenix, about those companies that – just like the mythical bird – are able to rethink themselves in cycles […]

The-Network-Always-Wins-EN_0969fd857f2ff40674dcc405e07b6619.jpg

This powerful guide shows you how to keep your company up to speed with your market, engage with customers at a time when loyalty keeps fading […]

The-Day-After-Tomorrow_0969fd857f2ff40674dcc405e07b6619.jpg

In ‘The Day After Tomorrow’, Peter writes about an exponentially changing world and its consequences for organizations of Today […]

The-New-Normal-EN_0969fd857f2ff40674dcc405e07b6619.jpg

In The New Normal, Peter Hinssen looks at the way companies have to adapt their information strategy, their technology strategy, their innovation strategy and the way they are organized internally […]

Business-IT-Fusion-EN_0969fd857f2ff40674dcc405e07b6619.jpg

Organisations have to go beyond ‘aligning business and IT’. They have to ‘fuse’ business and IT. Fusion will allow companies to focus on technology-enabled innovation, instead of just on the commodity-saving potential of technology, […]

INNOVATION, BUSINESS AND SOCIETY, TECHNOLOGY

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